Brief external partners and in-house creative teams. Keep track of new creative concepts and approvals.
Purpose-built for creative work
Manage everything in production at once
How many creatives, by how many people, at which stages are currently in production in-house and across your agencies? Creative Boards let you see the entire production pipeline at a glance.
Every asset submitted appears in your boards in real time. You see what's been submitted, in review, approved, and in production. When you onboard a new agency, there's no chaos. You add a new view to a board and they slot into the same process everyone else is already using.
All assets uploaded to the boards are added to the library for easy asset management, and automations ensure everything is properly named and tagged.
Complete creative process from brief to delivery
Stop scattering creative work across Drive, Notion, Slack and other tools. Set view, comment or edit access on each board, so agencies, UGC creators and your in-house team only see what they need.
Feedback on creatives happens directly in Focal. No more Slack threads or spreadsheets that live separate from the actual asset. Comment directly on the image, or even frame-by-frame in a video or playable.
Need to add information to assets or tasks using AI? Add a field with AI autofill, and Focal fills it in from the asset itself based on metadata, themes and even individual video frames.
For example, you can mark language used per creative, add video transcripts, recognize the hook being used and more.
Don't miss critical work. Get alerts for new comments, review requests and other key events.
Final assets are saved automatically to library with your naming convention based on parameters such as metadata and more.
