Ad creative naming convention builder

Here's how to use the free naming convention builder:

  • Set column names and dropdown values. You can delete or add any prefilled values.

  • Adjust the column order by dragging and dropping the labels in the box below.

  • To skip a field, just toggle it off.

  • Once your options are ready, click the download button at the bottom.

  • You'll get a spreadsheet prefilled with the columns and values you chose, and a final column that joins it all together.

Want to make this easier on yourself?

Focal enforces naming conventions automatically at upload, based on asset metadata, visual contents and any other parameters you define no spreadsheets required.