The creative context layer for people and AI agents

The creative context layer for people and AI agents

Focal MCP lets you use our platform directly in Claude and other LLMs to do bulk operations, read data and pass creative context to other tools and agents.

Hero Image
Hero Image
Hero Image
Get answers about creative production data

Use Focal with Claude

Focal MCP connects Claude directly to your boards, briefs, tagged assets and ad performance, making questions that used to take hours solvable in minutes.

  • Based on how past briefs performed, what should be in the next one?

  • How many concepts did we ship last month, and how many went live?

  • How long does it take us to get from brief to live ad?

  • What source footage or B-roll do we already have to repurpose?

Efficient bulk operations

Read, edit and analyze creative at scale

Focal MCP can create and read tasks and tags, upload and download media and much more. Speed up your creative production process, analyze creatives at scale, and send creative data and files to any connected tools.

From idea to sprint retro in one chat

Feature Image
Brainstorm from real history

Brainstorm from real history

Ask questions about your creative assets and get an answer from your actual library.

Feature Image
Feature Image
Brief from what worked

Brief from what worked

Pull the full history of past concepts: hypothesis, format, angle, production approach, and ad performance. Know what worked and what the next brief should contain.

Kick off production from the brief

Kick off production from the brief

Once the brief is set, Claude can open the production task, assign it, attach any relevant reference assets, and set the status that gets your editor or agency moving.

Feature Image
Feature Image
Feature Image
Get a production progress report with a prompt

Get a production progress report with a prompt

No need to ping anyone, the MCP can review all production tasks, even across different boards.

Feature Image
Run an automated sprint retrospective

Run an automated sprint retrospective

Track your creative production in detail: how many concepts went live, which formats, which hooks, what performed best, and what should be dropped. With Focal MCP it's a two-minute chat.

Take your creative workflow to the next level

Creative workflows, assets and insights in one unified platform

Dashboard

Take your creative workflow to the next level

Creative workflows, assets and insights in one unified platform

Dashboard

Take your creative workflow to the next level

Creative workflows, assets and insights in one unified platform

Dashboard