Store, preview and review playable ads

Store, preview and review playable ads

Upload HTML5 playables to your library and play them in the browser, next to the rest of your UA creatives.

Hero Image
Hero Image

Playables don’t fit in a normal file library

A playable is a ZIP of HTML5 code, so most libraries show a file icon and nothing else. Reviewing one means downloading it, unpacking it and opening it locally, every time. With Focal, playables work like any other creative.

Playable ads

Playable ads you can play in your library

Upload a playable ad ZIP to Focal and it runs directly in the media player. Switch between portrait, landscape and square previews, take a screenshot or record a session, and capture a replay of the last few seconds when something breaks. Every version gets its own thumbnail, so playables sit in the library alongside your videos and statics.

Step 1

Upload the ZIP

Add your HTML5 playable to any folder, just like a video or static.

Step 2

Play and test it

Open it in the media player and try it in portrait, landscape and square.

Step 3

Review and iterate

Comment, record what went wrong, upload a new version and track its status until it’s approved.

Explore related features

Version history

Keep every revision of a creative on the same asset.

Approval statuses

See where every creative stands, from draft to live.

Shared collections

Share finished creatives with a link, no seat needed.

Take your creative workflow to the next level

Creative workflows, assets and insights in one unified platform

Dashboard

Take your creative workflow to the next level

Creative workflows, assets and insights in one unified platform

Dashboard

Take your creative workflow to the next level

Creative workflows, assets and insights in one unified platform

Dashboard